Binance Launchpad to Hold Token Sales in New Lottery-Based Format

The developers of Binance, the world’s largest cryptocurrency exchange in terms of trading volume, have announced that they will be introducing a new type of “lottery format” for the next crypto project that will be released through Binance Launchpad. The exchange operator’s launchpad is a platform that allows companies to more effectively market and conduct their token sale. As noted in a blog post published on March 24th, 2019 on Binance’s official website, the next Binance Launchpad token launch event will be handled through a lottery. This, “instead of a first-come-first-served system” which had been used previously.